Posted in Uncategorized on Jan 17th, 2008
I pulled this off the Direct Marketing Association’s newsletter. Facebook continues to be hot news. Note the estimated value in the last line. Wow! I bet you didn’t realize it is that popular!
“FACEBOOK GETS BIG INVESTMENT. The Samwer brothers of Europe have agreed to invest in social-networking site Facebook Inc., according to a spokesman for [...]
Posted in Uncategorized on Jan 14th, 2008
This came out of the Direct Marketing Association newsletter. This confirms buzz that more and more folks are watching TV and video online. It also confirms that use of mobile technology will continue to grow.
“AMERICANS MORE WIRED, NEW MEDIA SURVEY FINDS. About 38% of US consumers are watching TV shows online, 36% use their cell phones [...]
Posted in Uncategorized on Jan 7th, 2008
Here’s some news I received from the Direct Marketing Association. These are truly staggering numbers.
“Spam messages are on the rise. According to IronPort, there are over 62 billion spam messages sent per day, up from 31 billion last year. And the threat is greater than ever as spam messages contain viruses and large images that [...]
Posted in Uncategorized on Jan 4th, 2008
How do you make your writing more readable?
As a young marketing person/ writer, I discovered that long copy isn’t necessarily a bad thing, especially if the content or message is strong. But, it needs to be readable. If a reader looks at content and sees a paragraph that is half a page long, it [...]
Posted in Uncategorized on Dec 19th, 2007
As I think back on past Christmas seasons, many Christmas seasons come to mind. But one always sticks out. It was my first Christmas after going off to college.
I grew up in a small town—a very small town. During my early school years, I walked two hundred yards to attend my elementary school. Middle [...]
Posted in Uncategorized on Dec 18th, 2007
A question: If you received a gift of five million dollars tomorrow, what would you do? Let me be specific: Would you retire and stop what you are currently doing for a living?
P.S. I know this seems like a silly question. And, I must admit, my first reaction is probably the same as yours. However, after thinking [...]
Posted in Uncategorized on Dec 10th, 2007
I’m the world’s worst about keeping everything. So, in the last couple of weeks, my wife and I decided to start the process of reducing clutter in our house. Now, a little insider info: What that really means is getting rid of a lot of my books.
Being in the publishing business, I receive a lot review copies. So, we [...]
Posted in Uncategorized on Nov 27th, 2007
I have a great aunt named Martha. She is now 89. In my younger days, as it goes with youth, I hardly noticed Martha—I saw only a smiling face and an occasional hug. Nothing more, nothing less. She was just another relative who seemed to be like all of my other many relatives.
Martha and Vern never [...]
Posted in Uncategorized on Nov 9th, 2007
There are times when I don’t like what the business world does to people. I see it often. There are people I’ve known for years, changed over time due to an abundance of issues faced in the workplace. Betrayal, fear, greed, and many more issues—they all take their toll. However, in so many cases, it’s not so [...]
Posted in Uncategorized on Oct 31st, 2007
Tiny Brown just turned 99. She’s a small, thin lady whose mind is like a steal trap. She lives in the same retirement community as my dad, which is how I got to know her. When I ask her friends about her real first name, they simply shrug their shoulders. She’s been called Tiny for [...]
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